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Survey Questions

Once you join ZooWise, you get full access to the Question Bank. But what is it and how does it work?

The cornerstone of ZooWise research is its benchmarking capabilities, which is made possible through expert-designed questions and survey methodology. The Question Bank used for this project is available to participating zoos and aquariums at sign up, and includes items from the World Association of Zoos and Aquariums (WAZA) ‘Biodiversity is Us’ survey.

Question Categories & Benchmark Areas

Questions are organized by visit-related categories and the project’s key benchmarking areas.

person
Audience
Profiles
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Audience
Experiences
visibility
Biodiversity
Awareness
language
Conservation
Understanding

This live and interactive question brochure provides example questions available to ZooWise project participants. You are welcome to test the fields, question options, and interact with the responsiveness of the form.


Project Inquiry

Representatives from interested zoos and aquariums are invited to submit general inquiries about the ZooWise research project through the form below.

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Review Expert Support and Project Advisors

Project experts and advisors help to provide practical expertise and guidance for the ZooWise project.

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